GDPR - Personal Data Processing Policy

What is personal data processing?

In order to improve the services provided to you, we process and store our site IP addresses and virtual customer ID. We use this information to help us deliver the best possible service. This information then helps, for example:

the proper functionality of our site, in order to complete the purchase process with minimal difficulties;
to help us determine which ads are viewed most by visitors, so that they do not always see the same ad repeatedly when browsing the site and so as not to display ads for goods that are of no interest to them.

If you subscribe to the newsletter, we will keep your data safe and secured using the services of EcoMail s.r.o.. If you would like to ask for information about the data or have it deleted, you can contact our customer support at any time here.

For more general information on the issue of protection of personal data, please see here

For more specific information about protecting your personal data, please see the Terms and Conditions here

User Rights

If the user requests information about the extent to which their personal data is processed, the service provider is obliged to deliver this information, if the request is legitimate, within 30 days of receipt of the request by the authorized service provider. In the case of multiple requests, the last one sent is the valid one.
- A legitimate request is a request where the subject (the user) is adequately identified.
If the purchaser requests that their personal data registered with the seller be sent, the seller is obliged to do so and send the personal data in machine-readable form within 30 days of receipt of the legitimate request by the seller. In the case of multiple requests, the last one sent is the valid one.
- A legitimate request is a request where the subject (the purchaser) is adequately identified.
If the purchaser requests the deletion of their personal data registered with the seller, the seller is obliged to do so and notify the purchaser of the status of the request within 30 days of receipt of the legitimate request by the seller. In the case of multiple requests, the last one sent is the valid one.
- A legitimate request is a request where the subject (the purchaser) is adequately identified.

Service Provider is elem6 s.r.o. - [email protected]
Use the email address or contact form to apply the user's rights.

What are cookies?

In order to improve the services provided to you, our site uses cookies. Cookies are small files that store information in your browser and are commonly used to distinguish individual users. However, the user is not identifiable as an individual on the basis of this information. Cookies help, for example:

the proper functionality of our site, in order to complete the purchase process with minimal difficulties;
to remember the login data of our customers, so they do not have to enter it each time;
in determining which pages and functions visitors use most often; on this basis, we can best adapt our offer to your needs;
to help us determine which ads are viewed most by visitors, so that they do not always see the same ad repeatedly when browsing the site and so as not to display ads for goods that are of no interest to them.

For more general information about cookies, see here

Which cookies/services we use to process your personal data:

The cookies used on our site can be divided into two basic types, depending on their longevity. Short-term “session cookies” that are only temporary and remain stored in your browser only until you close the browser, and long-term "persistent cookies" that remain stored on your device for much longer, or until you manually delete them (the length of time a cookie is on your device depends on your cookie settings and your browser settings).

In terms of the functionality that each cookie performs, cookies can be divided into:

conversion, which allow us to analyse the performance of the various sales channels
tracking, which, combined with conversion, help analyse the performance of the various sales channels
retargeting, which we use to personalize your ad content and target it correctly
analytical, to help us improve the user experience on our site by understanding how people are using it
essential, which are important for the basic functionality of the site

Some cookies may collect information that is subsequently used by third parties and which, for example, directly support our advertising activities (so-called "third-party cookies"). For example, information about products purchased by visitors on our site may be displayed by an advertising agency in order to better customize the display of internet advertising banners on your websites. However, you cannot be identified using this data.

We use the following cookies on our site:

Publisher/ Cookie Name	Type	Shelf-life
AdWords	Tracking, Retargeting	90 days
Google Analytics (_ga, cid, utmv, utmz, utma, utmb, utmc)	Analytical, Tracking	persistent 6 days persistent 6 days persistent persistent session
Heuréka	Tracking, Conversion	persistent
Sklik	Tracking, Retargeting	30 days max 540 days
Zboží	Tracking, Conversion	persistent
SmartLook	Essential, Analytical	May vary
EcoMail	Essential, Analytical	May vary

How to disable cookies

Use of cookies can be set by your internet browser. Most browsers automatically accept cookies by default. You can reject cookies using your web browser or set up to allow only certain cookies.

You can find information about browsers and how to set cookie preferences on the following websites:

Chrome
Firefox
Internet Explorer
Android

An effective tool for managing cookies is also available at http://www.youronlinechoices.com/uk/